Many of us may be busy in writing compelling content for our blog and forgetting to analyse the current visitors and trends that are driving traffic. Google Analytics is a great free tool that offers loads of information on visitors and traffic source of our blogs. If you can spend time once a week on analysing the important metrics of Google Analytics, you can take your blog to next level.
The 5 most important Google Analytics metrics we should check are:
- New vs. Returning Visitors
- Referring Sites
- Top Content
- Visitor Loyalty
To understand what are these 5 metrics and how to improve your blog traffic based on them read the article: 5 Google Analytics metrics that can help improve your blog